Wondering How Many Hotel Brands Fall Under Choice Hotels Family? That’s a question many travelers are eager to explore, especially when planning the perfect stay. In this in-depth guide, we’ll explore the full spectrum of Choice Hotels brands, covering everything from economy accommodations to upscale boutique experiences.
Whether you’re logging into your choiceADVANTAGE login to manage bookings or simply comparing Choice Hotels categories, understanding the complete brand lineup helps you make smarter travel decisions.
Let’s dive into the dynamic world of Choice Hotels brand diversity and see how this global hospitality leader offers something for every kind of traveler.

Choice Hotels Brand Family: How Many Chains Are Included?
Choice Hotels International stands out in the hospitality industry due to its diverse offerings, guest-focused programs, and global reach. This article explores the key factors that make the Choice Hotels portfolio unique, including its brand diversity, pricing flexibility, loyalty program, and global presence with a local touch.
Brand Diversity and Pricing Flexibility
The Choice Hotels family of brands offers a wide range of options to suit different traveler needs and budgets. From budget-friendly to upscale accommodations, Choice Hotels ensures there’s something for everyone.
How Many Hotel Brands Fall Under Choice Hotels Family?
Choice Hotels operates 12 distinct brands, each catering to specific traveler preferences. This diversity allows guests to choose accommodations that align with their needs, whether for business, leisure, or extended stays.
Below is a table summarizing the key brands:
Brand | Category | Target Audience |
---|---|---|
Comfort | Midscale | Business and leisure travelers |
Quality Inn | Midscale | Value-conscious travelers |
Clarion | Midscale | Full-service hotel seekers |
Sleep Inn | Midscale | Modern, streamlined stays |
Econo Lodge | Economy | Budget travelers |
Rodeway Inn | Economy | Cost-conscious guests |
MainStay Suites | Extended Stay | Long-term travelers |
WoodSpring Suites | Extended Stay | Value-driven extended stays |
Cambria Hotels | Upscale | Modern, upscale travelers |
Ascend Hotel Collection | Upscale | Boutique and unique experiences |
Radisson | Upper Upscale | Premium, sophisticated travelers |
Suburban Studios | Extended Stay | Long-term, budget-friendly stays |
This variety ensures pricing flexibility, allowing travelers to find options that fit their budgets while maintaining quality and comfort.
Choice Privileges: A Rewarding Loyalty Program
The Choice Privileges program enhances the guest experience by offering valuable rewards and benefits. It’s designed to keep travelers coming back with its simple yet effective structure.
Key Features of Choice Privileges
The loyalty program is a cornerstone of the Choice Hotels portfolio, offering guests a way to earn and redeem points across all brands. Here are its standout features:
- Earn Points: Guests earn points on qualifying stays, which can be redeemed for free nights, gift cards, or other rewards.
- Elite Status: Higher tiers (Gold, Platinum, Diamond) offer perks like bonus points, room upgrades, and early check-in.
- Global Reach: Points can be earned and redeemed at over 7,000 properties worldwide.
- Partnerships: Collaborations with airlines, retailers, and other partners allow members to earn points beyond hotel stays.
This program adds significant value, making the Choice Hotels family of brands appealing to frequent travelers.
Strong Global Presence with Local Appeal
Choice Hotels combines a global footprint with a localized approach, ensuring guests feel at home wherever they travel. This balance sets the Choice Hotels portfolio apart in the competitive hospitality market.
Global Reach, Local Touch
With over 7,000 hotels in more than 40 countries, Choice Hotels has a strong international presence. Each brand is tailored to reflect local culture and preferences, ensuring a personalized experience.
Key aspects include:
- Localized Design: Many properties incorporate regional aesthetics, from decor to dining options.
- Franchise Model: Choice Hotels’ franchise system allows local owners to adapt properties to community needs while maintaining brand standards.
- Accessibility: Properties are strategically located in urban centers, suburbs, and near major highways or airports for convenience.
This approach ensures that the Choice Hotels family of brands resonates with travelers seeking both consistency and a sense of place.
The Choice Hotels portfolio is unique due to its diverse range of brands, flexible pricing, rewarding Choice Privileges program, and ability to blend global reach with local appeal.
Whether you’re a budget traveler, a business professional, or seeking a boutique experience, the Choice Hotels family of brands offers something for everyone. With a commitment to quality and guest satisfaction, Choice Hotels continues to stand out as a leader in the hospitality industry.
Categorizing the Brands by Segment
Choice Hotels International is a leading hospitality company with a diverse portfolio of brands catering to various traveler needs. This article explores How Many Hotel Brands Fall Under Choice Hotels Family? by categorizing them into distinct segments.
Economy Segment
The economy segment offers affordable accommodations for budget-conscious travelers.
Here are some of the key brands that define Choice Hotels’ economy offerings:
- Econo Lodge: Provides basic amenities for cost-effective stays, ideal for road trippers.
- Rodeway Inn: Focuses on simple, no-frills lodging for budget travelers.
These brands prioritize value, making them perfect for those seeking economy Choice Hotels or affordable Choice Hotels brands.
Midscale Segment
Midscale brands balance comfort and affordability, appealing to families and business travelers.
Below are the midscale options in the Choice Hotels portfolio:
- Comfort Inn: Offers reliable accommodations with free breakfast and Wi-Fi.
- Sleep Inn: Designed for streamlined stays with modern amenities.
These options cater to those searching for midscale Choice Hotels or exploring types of Choice Hotels.
Upper-Midscale & Upscale Segment
This segment provides premium yet practical options for discerning travelers.
Here are some of the standout upper-midscale and upscale brands:
- Cambria Hotels: Modern, stylish hotels with upscale amenities for business and leisure.
- Clarion: Combines full-service offerings with a focus on comfort and convenience.
Travelers seeking premium hotel brands by Choice or Choice Hotels categories will find these brands appealing.
Extended Stay Segment
Extended stay brands are tailored for guests needing long-term lodging.
Below are the extended stay hotels under the Choice Hotels umbrella:
- MainStay Suites: Offers apartment-style suites with kitchens for extended comfort.
- WoodSpring Suites: Focuses on value-driven, no-frills long-term stays.
- Everhome Suites: Provides modern, home-like accommodations for extended visits.
These are ideal for those looking into extended stay hotels under Choice Hotels.
Luxury and Soft Brands
This segment offers unique, boutique-style experiences for upscale travelers.
Here’s a look at the soft and luxury brands:
- Ascend Hotel Collection: Features independent, boutique hotels with local charm.
- Other Soft Brands: Include unique properties under Choice’s portfolio, emphasizing individuality.
These cater to guests seeking luxury Choice Hotels properties or exploring Choice Hotels brand diversity.
The table below summarizes the hotel brands under each segment and their target audience:
Segment | Brands | Target Audience |
---|---|---|
Economy | Econo Lodge, Rodeway Inn | Budget travelers |
Midscale | Comfort Inn, Sleep Inn | Families, business travelers |
Upper-Midscale & Upscale | Cambria Hotels, Clarion | Premium, practical travelers |
Extended Stay | MainStay Suites, WoodSpring Suites, Everhome Suites | Long-term guests |
Luxury and Soft Brands | Ascend Hotel Collection, Others | Boutique, upscale travelers |
This highlights the wide range of hotel brands under the Choice Hotels family, organized by segment and target audience to help travelers make smart, personalized choices.
Choice Hotels offers a wide range of brands, from budget-friendly to luxury, ensuring options for every traveler. Understanding How Many Hotel Brands Fall Under Choice Hotels Family? helps guests choose the perfect stay based on their needs and preferences.
Spotlight on Select Choice Hotels Brands
Choice Hotels International offers a diverse portfolio of accommodations tailored to various traveler needs. From budget-friendly options to upscale experiences, the Choice Hotels family caters to a wide audience.
This article explores how many hotel brands fall under Choice Hotels family—22 distinct brands—and highlights four popular ones, detailing their features, locations, and ideal travelers.
Comfort Brand
The Comfort brand, encompassing Comfort Inn and Comfort Suites, is a cornerstone of the Choice Hotels portfolio, known for its reliability and value in the upper midscale segment.
Core Amenities and Benefits at Comfort Properties
- Complimentary hot breakfast: Start your day with a hearty meal included in your stay.
- Free Wi-Fi: Stay connected for work or leisure with high-speed internet.
- Fitness centers and pools: Most locations offer modern fitness facilities and swimming pools for relaxation.
- 100% smoke-free: Ensures a clean and comfortable environment for all guests.
Comfort Hotel Location Insights
- Global footprint: Approximately 2,000 hotels worldwide, with around 200 in development.
- Key regions: Predominantly in the U.S., with strong presence in North America, Europe, and Asia-Pacific, including properties like Comfort Inn Clubarham in New South Wales.
Best-Fit Travelers for Comfort Hotels
- Family vacationers: Affordable rates and family-friendly amenities make it a top choice.
- Business travelers: Convenient locations and workspaces cater to professionals on the go.
- Senior citizens: Comfortable accommodations and accessible facilities suit older travelers.
Whether you’re road-tripping with the family or heading to a work conference, Comfort offers a consistent and value-packed experience, making it a dependable choice for millions of travelers around the world.
Cambria Hotels
Cambria Hotels blend modern style with upscale amenities, offering a sophisticated yet approachable experience for travelers seeking a balance of work and leisure.
Signature Features That Set Cambria Apart:
- Locally-inspired dining: On-site restaurants feature menus reflecting local flavors, with craft beers on tap.
- Sophisticated rooms: Spacious, modern rooms with premium bedding and workspaces.
- Upscale amenities: Fitness centers with Peloton bikes, outdoor patios with fire pits, and co-working spaces, as seen at Cambria Hotel Burbank Airport.
- Tech-forward: High-speed Wi-Fi and on-demand streaming connectivity for a seamless stay.
Cambria Hotel Locations and Expansion Plans:
- Growing presence: Over 60 hotels open, with nine more planned for 2024, including recent openings like Cambria Hotel Burbank Airport.
- Key markets: U.S. cities like Boise, Idaho, and Burbank, California, with expansion in urban and airport-adjacent areas.
Who Should Stay at Cambria Hotels?
- Business travelers: Tailored amenities like meeting spaces and co-working areas suit professionals.
- Leisure guests: Stylish design and local experiences appeal to those seeking a memorable stay.
- Millennials: Trendy, tech-savvy environments resonate with younger travelers.
If you’re a traveler who values design, convenience, and a splash of local culture, Cambria Hotels is your go-to brand for a chic and seamless stay.
Ascend Hotel Collection
The Ascend Hotel Collection stands out as Choice Hotels’ “soft brand,” offering unique, boutique-style accommodations with a focus on local culture and individuality.
Key Features That Make Ascend Hotels Unique
- Boutique charm: Each property reflects its destination with unique décor and local touches.
- Upscale amenities: High-quality service, premium bedding, and curated dining options.
- Flexible standards: Independent hotels maintain their character while benefiting from Choice Hotels’ brand resources.
- Local immersion: Neighborhood recommendations and authentic experiences enhance stays.
Ascend Locations Around the World
- Global reach: 116 hotels open, with 90 in the pipeline, spanning the U.S., Canada, and other regions.
- Key areas: Historic and lifestyle-focused destinations, often in urban or resort settings.
Ideal Guests for Ascend Properties
- Culture seekers: Perfect for those wanting to experience a destination like a local.
- Boutique enthusiasts: Appeals to travelers who value unique, non-chain hotel experiences.
- Upscale travelers: High standards and luxury touches cater to discerning guests.
If you crave authenticity and personality in your accommodations, the Ascend Hotel Collection offers a curated, boutique experience with the backing of a trusted brand.
Radisson
Radisson, acquired by Choice Hotels in 2022, offers a calming and harmonious stay, blending modern hospitality with a focus on guest relationships.
Comfort-Centric Features of Radisson Hotels:
- Relaxing ambiance: Warm, inviting designs with cozy beds and nature-inspired elements.
- Free amenities: Complimentary hot breakfast, Wi-Fi, and access to fitness centers and pools.
- Local connections: Properties emphasize local culture through dining and community engagement.
- Personalized service: Staff focus on building meaningful guest relationships.
Radisson Hotel Locations and Reach:
- Widespread presence: Nearly 600 hotels open or in development globally, with a strong U.S. base.
- Key regions: North America, Latin America, and the Caribbean, with notable properties in urban and suburban areas.
Target Guests for Radisson Hotels:
- Leisure travelers: Ideal for those seeking a relaxing, value-driven stay.
- Families: Spacious rooms and free breakfast cater to family needs.
- Business guests: Meeting facilities and reliable amenities support professional travel.
From family vacations to solo business trips, Radisson delivers a refreshing blend of peace and practicality, making it a standout in the Choice Hotels portfolio.
Overview Table Comparing Comfort, Cambria, Ascend, and Radisson:
Brand | Segment | Key Features | Primary Locations | Ideal Travelers |
---|---|---|---|---|
Comfort | Upper Midscale | Free breakfast, Wi-Fi, fitness centers, pools | U.S., Europe, Asia-Pacific | Families, business travelers, seniors |
Cambria Hotels | Upscale | Local dining, modern rooms, upscale amenities | U.S. urban and airport areas | Business travelers, leisure guests |
Ascend Hotel Collection | Upscale Boutique | Unique décor, local immersion, premium service | Global, urban/resort areas | Culture seekers, boutique enthusiasts |
Radisson | Upper Midscale | Free breakfast, Wi-Fi, calming ambiance | U.S., Latin America, Caribbean | Leisure travelers, families, business |
The Choice Hotels family, with its 22 brands, offers something for every traveler, from budget-conscious to luxury-seeking guests. Comfort, Cambria Hotels, Ascend Hotel Collection, and Radisson stand out for their distinct offerings, catering to diverse needs with quality and value.
Whether you’re planning a family vacation, business trip, or cultural adventure, these brands deliver memorable stays tailored to your preferences.
Conclusion
Let’s wrap it up with How Many Hotel Brands Fall Under Choice Hotels Family? The answer is 22, each uniquely designed to serve a wide range of travelers. From budget-friendly hotels like Econo Lodge to boutique-style stays in the Ascend Hotel Collection, Choice Hotels delivers exceptional brand diversity, pricing flexibility, and a vast global presence.
Whether you’re planning a short getaway or a long-term stay, the range of extended stay options, midscale offerings, and upscale experiences means there’s a Choice Hotel to match every travel need.